Hotel Asset Management
About the program
Hotel asset management requires a holistic overview and understanding of the complete hotel business. It is one of the few disciplines which requires both strategic thinking and analytical application. You will learn to develop a strong strategic perspective on what is needed to enhance value for the owner.
Schedule
| Week 1 | What is hotel asset management and why is it necessary? |
|---|---|
| Week 2 | Data ownership control & liability Analysis, tools and building strategies |
| Week 3 | Budget - owner’s perspectives Asset management plans |
| Week 4 | Various stages of asset management |
| Week 5 | Final assessment |
Learning Outcomes
- Defend the crucial perspective of hotel asset management, in order to meet investment objectives and create sustainable profits
- Analyze the components of the hotel sector in terms of types of hotel products, international brands and various business models and contracts
- Develop an ‘asset management’ toolkit for evaluating projects
Program Overview
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Delivered Online
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Length 5 weeks
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Effort 8 - 10 hours/week
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Language English
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Level Intermediate
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Prerequisite Hospitality experience
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Price CHF 2,200
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Certificate Certificate of Achievement
Certificate Sample
40+
Lecture Videos
10+
Executive Interviews
5+
Interactive Exercises
5+
Reading & Case Studies
Meet your instructor
Alexander Sogno
Senior Lecturer
Asset Management
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